Information Science

Information Architecture

Definition

The structural design of information environments (websites, intranets, apps and knowledge bases): how content is organized, labelled, connected and navigated, so that people can find what they need and machines can understand what is there.

How we use the term

On a website it covers the page hierarchy, navigation, labelling and internal linking. It is the layer that entity architecture builds on: a site whose structure mirrors the business's real services, people and proof is one a machine can read correctly.

Also called

Where it sits

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Elsewhere

Wikidata
HW-CON-014
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