The Authority Record™

Your canonical entry in the global knowledge system. Actively claimed across Google, Apple, OpenStreetMap, and Bing. Full entity architecture designed for how AI categorises your business.

The Opportunity

Your Google Business Profile is knowledge graph infrastructure.

The Authority Record™ is a comprehensive multi-platform knowledge graph service by Huckleberry Way that actively claims, disambiguates, and verifies a business’s canonical semantic architecture across Google, Apple Business Connect, OpenStreetMap, and Bing Places.

When AI systems (ChatGPT, Perplexity, Google’s own AI Overviews) are asked about your category, they query knowledge graphs. Structured maps of reality. Your Google Business Profile is your entry in the master catalogue that most of these systems consult.

The Authority Record treats that entry as what it is: infrastructure. We design the full entity architecture, determining exactly how the knowledge graph should categorise your business, then build and verify that entity across every major knowledge system.

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The Infrastructure

Building the Groundwork

Your profile, your website schema, your citations across 60+ platforms, and your claimed presence on Google, Apple, OpenStreetMap, and Bing all tell the same verified story.

  • Entity Architecture

    Your entity type, categories, and attributes are designed as a system. AI knows exactly what you are and how you relate to your category.

    Your schema declares it. Your profiles confirm it. Your citations corroborate it across 60+ platforms.

  • Multi-Platform Presence

    Actively claimed and managed across Google, Apple Business Connect, OpenStreetMap, and Bing Places.

    Four independent knowledge systems, each verifying the same entity. Platform-independent resilience.

  • Entity Architecture

    Your entity type, categories, and attributes are designed as a system. AI knows exactly what you are and how you relate to your category.

    Your schema declares it. Your profiles confirm it. Your citations corroborate it across 60+ platforms.

  • Entity Architecture

    Your entity type, categories, and attributes are designed as a system. AI knows exactly what you are and how you relate to your category.

    Your schema declares it. Your profiles confirm it. Your citations corroborate it across 60+ platforms.

What We Install

Entity architecture for the knowledge graph.

We determine exactly how the knowledge graph should categorise your business, and build toward that. Every element serves entity verification. Every connection strengthens the whole system.

  • Entity Architecture Design

    How should the knowledge graph categorise you? We design the entity model: your type, categories, attributes, and the relationships between them. The blueprint everything else follows.

  • Profile Infrastructure

    Your Google Business Profile rebuilt from the ground up as a knowledge graph entry. Every field serving entity verification. Categories, attributes, description, media, and service declarations all aligned to your entity model.

  • Entity Disambiguation

    Primary and secondary categories aligned with how AI classifies your type. Clear separation from competitors with similar names or overlapping services. AI systems see a distinct entity.

  • Schema Bridge

    LocalBusiness schema with Canadian Business Number verification, connecting your profile to your website. The translation layer between your site and every AI system that reads it.

  • Multi-Platform Claiming

    Your entity actively claimed and verified on Apple Business Connect, OpenStreetMap, and Bing Places. Four independent knowledge systems, each confirming the same verified entity.

  • Citation Architecture

    Your entity data managed across 60+ platforms. Name, address, phone, and entity attributes consistent everywhere AI systems check for corroboration. Monitored, corrected, and expanded over time.

  • Reputation System

    Review generation infrastructure: automated requests, response frameworks, velocity strategy. A system that builds the reputation signals which strengthen your entity.

  • Competitive Intelligence

    How competitors appear in the knowledge graph. Their entity architecture, their schema coverage, their citation footprint. Where your leverage is and how to use it.

  • Strategic Onboarding

    90-minute deep dive into your business, expertise, and competitive landscape. This shapes the entity architecture design and every decision that follows.

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Multi-Platform Claiming

Four knowledge systems. One verified entity.

The Authority Record installs your verified entity across four independent knowledge systems. Each one serves different AI ecosystems. Together, they create resilience: when one platform evolves, your entity persists everywhere else.

Google

Knowledge Graph, Business Profile, Maps. The primary system most AI queries. Your foundation.

Apple

Business Connect, Apple Maps, Siri. Different ecosystem, different audience, same verified entity.

OpenStreetMap

The open-source map layer. Used by many European and Canadian AI systems. Geographic neutrality.

Bing Places

Microsoft’s ecosystem, including Copilot. Your entity visible wherever prospects search.

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What We Manage Monthly

Infrastructure that compounds.

Once installed, your Authority Record needs active management. Strategic signals that strengthen your entity presence over time and keep your architecture current as platforms evolve.

  • Active Presence

    8–12 strategic posts per month. Knowledge graph signals that demonstrate expertise and keep your entity active across platforms.

  • Entity Monitoring

    Ongoing category verification, attribute alignment, and knowledge graph health across all four platforms. Your entity stays correctly categorised as systems evolve.

  • Review Management

    Every review monitored, responded to with warm, specific, on-brand language. Ongoing generation support to maintain velocity.

  • Citation Management

    Cross-platform consistency monitored and corrected across all 60+ distribution points. New directories added as they become relevant.

  • Schema Updates

    Website schema checked monthly. Updated as your services or focus areas evolve. The verified loop stays closed.

  • Quarterly Strategy

    60-minute review of progress, competitive shifts, and strategic adjustments. Where the architecture stands and where we’re building next.

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How We Report

Knowledge graph health metrics.

We measure the structural indicators that show your infrastructure getting stronger. The metrics that tell you whether AI systems are seeing a clearer, more authoritative entity.

  • Schema Coverage

    “12% → 68%”

    Percentage of your pages with proper structured data installed.

  • Entity Accuracy

    “ManufacturingBusiness”

    Google correctly categorises you as your specific entity type.

  • Citation Consistency

    “94% across 60 platforms”

    NAP consistency across Google, Apple, OSM, Bing, and all major directories.

  • AI Visibility

    “Cited in 12 queries”

    Your entity appearing in AI Overviews and AI assistant responses.

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Investment

Infrastructure that compounds.

The Authority Record is an installation. The setup builds the architecture. The monthly investment maintains and strengthens it. Every month compounds what came before.

The Authority Record™

$2,497 setup · $2,997/month

12-month engagement · Quarterly strategy reviews included

A competitor can buy better search placement. They cannot buy history and relationship consistency between a verified entity, a credentialed founder, and documented proof, all pointing at each other in a verified loop.

Where to Go From Here

The Authority Record is the foundation. Here’s what connects to it.

  • Starting with the core infrastructure?

    The Authority Foundation ($1,497/month) installs your entity entry on Google with schema bridge, citation distribution across 60+ platforms, Canadian BN verification, and a reputation system. The genuine starting point for knowledge architecture. Everything carries forward when you expand.

  • Ready for the evidence layer?

    Proof Architecture™ adds enterprise-quality case studies structured as knowledge assets. The documentation layer that turns your Authority Record into citable proof AI systems can reference with confidence.

Common Questions

What people ask us.

What makes this entity architecture?
Entity architecture means we design how the knowledge graph should categorise your business, then build everything to match that design. Your entity type, your category alignment, the schema on your website, your claimed presence across four platforms, your citations across 60+ distribution points: all of it serves one coherent entity model. The architecture is what makes the pieces work as a system.
How long before we see results?
Entity verification and schema installation show structural impact within 60–90 days. Citation consistency improves steadily over the first 3 months. The real power is compounding: at 6 months, the infrastructure advantage becomes significant. At 12 months, the gap between your architecture and a competitor starting from scratch is substantial.
What does multi-platform claiming add beyond citation distribution?
Citation distribution synchronises your data across platforms. Multi-platform claiming goes further: we register and verify your entity directly on Apple Business Connect, OpenStreetMap, and Bing Places as distinct knowledge graph entries that you own and control. Distribution ensures consistency. Claiming establishes verified presence. The Authority Foundation handles distribution; the Authority Record adds claiming.
Why multiple platforms? Why not focus on Google?
Google is the primary knowledge system, but AI queries pull from multiple sources. Apple’s ecosystem (including Siri), OpenStreetMap (used by many global AI systems), and Bing Places (powering Microsoft Copilot) all serve different audiences. Multi-platform presence means your entity persists even if one platform changes its rules. Same logic as not putting all your inventory in one warehouse.
How does this relate to Authority Foundation?
Authority Foundation installs the core: your entity entry on Google, schema bridge to your website, citation distribution, Canadian BN verification, and a reputation system. The Authority Record adds full entity architecture design, active multi-platform claiming, entity disambiguation, and competitive intelligence. Everything installed at Foundation level carries forward. The architecture expands; nothing gets rebuilt.
What about multi-location businesses?
Each location needs its own Authority Record, properly connected to your parent organisation entity. We scope multi-location engagements based on complexity. The entity architecture is more involved, but the methodology is the same.
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See where your Authority Record stands.

30-minute assessment. We’ll show you how AI currently sees your business, what your entity architecture looks like today, and what it would take to install infrastructure that compounds.