01 — How it is built, for you
Before an AI agent recommends a business, it has to find it, understand what it does, and verify its identity, claims and the proof behind those claims. Clear, connected data is what lets AI search agents do all three.
Your free AI Readiness Report shows which ones you already pass.
One Record, larger at every stage
1
Legible · Resolvable
Your Google profile, a page for every location, and one identity everywhere you appear, so that every mention of you resolves to one business. Most businesses start here.
Verified · identity and facts
Who you are, where you are, what you offer and to whom, each checked at the source.
2
Comprehensible
Your services, people, places and partners, and how they all inter-connect, so an AI can answer a complex question about you that no page was ever written to answer.
Verified · credentials
Certifications, awards and memberships, each tied to the body that issued it, with its renewal on record.
3
Proven · The Proof Engine
Customer stories, outcomes and credentials, gathered with permission and written in as evidence an AI can cite, each tied to the service and the person it proves.
Verified · claims and results
Outcomes, impacts, stories and reviews, each verified with the customer or against the document.
VerifiedVerifiable · Corroborated
A practice that runs through every stage and deepens with it. Every fact enters the Record with the source that verifies it, and is published in the same words with the same identifiers everywhere a machine checks, so that independent sources agree.
Governed, PublishingCurrent
The Record, compiled to code, shared as structured story posts, and running continuously so your story is always current. The Record moves as your business moves: a credential renews, a project finishes, a person joins, and every surface follows.
If you know this work as entity SEO, that is the first two checks. Entity authority is all seven.
Become the unmistakable authority in your category.
03 — Where it goes
A record that sits on a server is an archive. Yours is published continuously: into every page of your website, to your Google Business Profile and on to Bing and Apple, into the knowledge graphs Google and Bing consult, through your own feed and your social profiles, and straight to any AI agent that asks. The same facts, the same names, the same identifiers, on every surface a machine checks.
The Authority Record™
written once, kept true
Your website
Structured data on every page: services, locations, people, credentials and stories, always in step with the Record.
Google Business Profile, Bing and Apple
Services, answers and posts, every one a fact the Record can prove, posted to Google and carried on to Bing Places and Apple Business Connect.
The knowledge graphs
Google's, Bing's and Wikidata's, so that every mention of you, anywhere, resolves to one business and not four near-matches.
Your feed and your social profiles
A story and activity feed on your own domain, in the form every engine reads. LinkedIn and Facebook carry the same facts in the same words.
Any AI agent that asks
A live address on your own domain that any agent can find and ask directly. Every answer names its source.
Read by
Assistants, search engines, procurement agents, and your own team.
the same fact, the same name, the same identifier, wherever it looks
One Record, five kinds of surface, every system that reads them. Each step is something we run: compiling, posting and federating, reconciling, publishing, answering.
one business, said the same way on every surface
the same fact, agreeing across the sources it trusts
The Authority Record™
The Record itself, and the machinery that publishes it: the structured data on every page, the services and identifiers on every profile, your entry in the knowledge graphs, and the address that answers agents with sources attached. Change a fact once and it changes everywhere, because there is no second place it could have been typed differently.
The Proof Engine™
Gathers the evidence, with permission: customer stories, finished projects, renewed credentials and reviews. Writes each one into the Record as a fact tied to the service and the person it proves, then publishes it: a page on your site, a post on your Google profile, your social profiles and your feed, on a cadence that does not stop. Nothing publishes until you and the customer have both approved it. See the Proof Engine ›
The record in motion: four things that happen without a meeting.
The credential, its renewal date and the link to the issuer update in the Record. Your site, your profiles and your feed carry the change the same day.
The outcome is invited, the customer approves it, and it is written in as proof tied to the service and the person who delivered it. Then it is published.
The live address on your domain answers, with the source attached to every fact it gives.
Corrected once at the source, and every surface follows.
And back in. Every story published, every review answered and every credential renewed is written back into the Record and tied to the claims it strengthens, so what a machine can be certain of about you is greater every quarter than it was the last.
04 — Whose it is
The verified facts are yours outright, in an open, standards-based format, not a platform only we can open. If we ever part, your Record is yours to keep.
Adding new facts, publishing them to your website and your profiles, and governing the whole so it stays true. That is what ends if the engagement ends.
Kept running, the Record compounds.
Every month adds facts, and every fact adds to what a machine can be sure of about you. A Record that stops being maintained does not disappear, but currency is one of the checks a machine applies, so a Record left alone is, slowly, believed a little less.
Questions
The short version
Machines ask it. Every surface you operate publishes from it. Proof compounds it. Built in stages, from what you already have.
The AI Readiness Report
Reads the same public signals machines read and shows where their confidence in you stands, where they hesitate, and which of the seven checks you already pass. Lands in your inbox, usually within minutes.
Book a call
We walk through your report together and map the first stage: what you already have, what it needs, and what it does not. If the answers are already accurate and you are already the recommendation, we will tell you so.
