Authority Foundation.

Your verified entity entry in Google’s Knowledge Graph, connected to your website by schema. Citation distribution across 60+ platforms. Canadian Business Number verification. The minimum viable infrastructure for AI discovery.

Who This Is For

You want your entity in the knowledge graph. You want it done properly.

The Authority Foundation is an entry-level knowledge graph infrastructure service by Huckleberry Way that establishes a business’s verified entity on Google, connects it to a website via a schema markup bridge, and distributes citation data across 60+ platforms.

Authority Foundation is for businesses ready to install real infrastructure. You may be earlier in your growth curve, or you may want a focused first engagement before expanding to the full Authority Record. Either way, you want the foundation built right.

This tier delivers the structural core: your entity entry in Google’s Knowledge Graph, rebuilt from the ground up with correct categorisation and complete attributes. Schema markup on your website that connects your profile to your site, so AI systems can verify both sides tell the same story. Citation distribution that synchronises your entity across 60+ platforms. Canadian Business Number verification linking you to the government registry. And a reputation system that generates the review signals which strengthen your entity over time.

For businesses under $5M in revenue, this is often the right starting point. For larger businesses, it can serve as a focused first engagement before expanding to multi-platform claiming and full entity architecture.

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The Architecture

Both sides of the bridge.

Your Google Business Profile is one side. Your website is the other. Authority Foundation connects them with schema markup, so AI systems can verify that both sides tell the same story. That verified connection is what creates trust in the knowledge graph.

  • Your Entity Entry

    Categories aligned to your actual entity type.

    Attributes complete and accurate.

    Active with strategic posts, reviews generating.

    Your verified presence in Google’s Knowledge Graph.

  • SCHEMA

  • Your Website

    LocalBusiness schema installed and validated.

    Entity type matches your profile categories.

    Canadian BN verified in your structured data.

    NAP data consistent across both sides.

What We Install

Setup and ongoing management.

Authority Foundation is a complete engagement: a setup phase that builds the infrastructure, followed by monthly management that keeps it strong and growing.

Setup (First 30 Days)

  • Strategic Onboarding

    60-minute session to understand your business, competitive landscape, and how AI currently sees you. This shapes everything we build.

  • Entity Entry Installation

    Your Google Business Profile rebuilt as a proper knowledge graph entry. Correct primary and secondary categories, complete attributes, every field serving entity verification.

  • Schema Bridge

    LocalBusiness schema installed on your website with Canadian Business Number verification. Entity type, address, contact, services. The translation layer that connects your site to your profile and to the government registry.

  • Citation Distribution

    Your entity’s core attributes synchronised across 60+ platforms that AI systems use for cross-verification. Consistent name, address, phone, and entity data everywhere it matters.

  • Reputation System

    Automated review request workflows, response frameworks, and a generation strategy. The system that builds the reputation signals which strengthen your entity over time.

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Monthly Management

Active Presence

4–6 strategic posts per month. Profile monitoring and updates. Category and attribute maintenance as Google’s systems evolve.

Citation Monitoring

Cross-platform consistency checked and corrected. Your entity data stays accurate across all 60+ distribution points.

Schema & Strategy

Monthly schema validation. Quarterly 30-minute review of progress, performance trends, and what’s next.

Review Management

Every review monitored and responded to with on-brand language. Ongoing generation support to maintain review velocity.

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How It Compares

Foundation, Record, and beyond.

Authority Foundation installs the core infrastructure on Google and distributes your entity across platforms. The Authority Record expands to active multi-platform claiming, full entity architecture design, and competitive intelligence. Both share the same methodology.

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Capability Authority Foundation Authority Record
Entity Entry (Google Knowledge Graph)
Schema Bridge (Website ↔ Profile)
Canadian BN Schema Verification
Reputation System
Citation Distribution (60+ platforms)
Strategic Posts 4–6/month 8–12/month
Strategy Reviews Quarterly (30 min) Quarterly (60 min)
Automated Text & Email Review Requests
Customized Photos for Each Customer
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Investment

Build the foundation. Expand when ready.

Authority Foundation is a 6-month minimum engagement. That’s the time it takes for the infrastructure to take hold and for the compounding to become visible. After 6 months, you can continue, upgrade to the full Authority Record, or add Proof Architecture.

Authority Foundation

$997 setup · $1,497/month

6-month minimum · Quarterly check-ins included

The foundation you build now carries forward into everything that follows. Start properly, and every investment after this one compounds.

Growth Path

Where this leads.

Authority Foundation delivers real infrastructure that works on its own. It also connects directly to the rest of our architecture when you’re ready to expand.

  • Authority Foundation

    Entity entry, schema bridge, citation distribution, Canadian BN verification, reputation system. The core infrastructure. You’re here.

  • The Authority Record™

    Active multi-platform claiming across Google, Apple, OpenStreetMap, and Bing. Full entity architecture design. Entity disambiguation. Competitive intelligence. The complete knowledge graph entry.

Common Questions

What people ask us.

How do I know if I need the Foundation or the full Authority Record?
If you’re a business under $5M in revenue, or you want to start with a focused engagement before committing to multi-platform claiming, the Foundation is the right entry point. If you’re a mid-market business ($5M+) and you want full entity architecture across Google, Apple, OpenStreetMap, and Bing from day one, start with the Authority Record. We’ll help you decide in your assessment.
What’s the difference between citation distribution and multi-platform claiming?
Citation distribution synchronises your entity data across 60+ platforms, ensuring consistent information everywhere AI systems check for corroboration. Multi-platform claiming goes further: we actively register and manage your verified presence on Apple Business Connect, OpenStreetMap, and Bing Places as distinct knowledge graph entries. Distribution ensures consistency. Claiming establishes presence. The Foundation handles distribution; the Authority Record adds claiming.
What happens if I want to upgrade later?
Everything carries forward. Your entity entry, your schema, your citation distribution, your review history, your BN verification: all of it becomes the foundation of your Authority Record. The setup fee for the upgrade is reduced because the groundwork is already done.
What makes this knowledge architecture rather than profile management?
Three things. First, the schema bridge connecting your website to your profile so AI systems can verify both sides. Second, the Canadian Business Number verification linking your entity to the government registry, which is something profile managers never touch. Third, the citation distribution that ensures your entity data is corroborated across 60+ platforms. Together, these create a verified, cross-referenced entity in the knowledge graph. That’s infrastructure, not profile maintenance.
How long before I see results?
Entity entry improvements typically show within 30–60 days. Schema installation has immediate structural impact on how AI reads your site. Citation distribution takes 2–4 weeks to propagate across platforms. Review velocity builds over the first 2–3 months. The 6-month minimum exists because that’s when compounding starts to become visible.
Why a 6-month minimum?
Knowledge architecture compounds. The first month is installation. The second and third months are stabilisation and propagation. Months four through six are where the infrastructure starts to show its strength. Committing to less than 6 months means leaving before the investment pays off.
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See where your foundation stands.

30-minute assessment. We’ll show you what AI sees when it looks at your business, and whether the Foundation or the full Authority Record is the right starting point.